Welcome

Protecting Consumer Trust and Confidence in the Dairy Industry

The National Dairy Animal Well-Being Initiative is a producer-led coalition that includes members from every sector of the dairy industry. On October 4, 2007 at World Dairy Expo, the coalition introduced the first draft of proposed principles and guidelines intended to provide a uniform umbrella of assurance that the industry is meeting its ethical obligation for dairy animal well-being. Our goal is to protect consumer trust and confidence in the dairy industry by demonstrating dairy producers’ commitment to animal well-being.

Thank you to all dairy producers, cooperatives and associations who reviewed the draft principles and guidelines and provided input. The Principles and Guidelines Committee is reviewing all comments received and the Coalition will launch the finalized Principles and Guidelines at the 2008 World Dairy Expo.

Use the links on this page to learn more about the National Dairy Animal Well-Being Initiative and to download the draft principles and guidelines.